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Customer policies

Privacy Policy

Effective: September 22, 2026; last updated: October 11, 2026

This Privacy Policy explains how BrandCraft Coffee (“BrandCraft,” “we,” “us” or “our”) collects, uses, discloses and protects information when you visit our website, purchase a gift, create or use an account, submit personalization materials, or contact us.

1. Information we collect

Depending on how you use BrandCraft, we may collect:

2. How we use information

We use information to:

3. Photos and personal stories

Photos and story information are used to create and fulfill the private personalized gift. We do not use a recipient’s image or personal story in public advertising, portfolio materials, social media or other promotional content without separate, express permission. Additional requirements appear in our Photo & Personalization Permission.

4. When we share information

We may disclose only the information reasonably necessary to service providers that help us operate, including website and ecommerce providers, payment processors, coffee roasters and packagers, merchandise producers, shipping carriers, email providers, customer-support systems, analytics and security providers, and professional advisers. These providers receive information to perform services for BrandCraft and not for their unrelated purposes.

We may also disclose information when required by law, to protect customers or BrandCraft, to investigate fraud or security concerns, or as part of a business reorganization or transfer subject to appropriate protections.

BrandCraft does not sell personal information. We do not knowingly share personal information for cross-context behavioral advertising.

5. Payments

Payment information is submitted through a secure checkout operated with our ecommerce and payment providers. Those providers process payment-card data under their own privacy and security obligations. BrandCraft receives transaction status and limited payment-related information needed to fulfill and support the order.

6. Cookies and local storage

We use essential cookies, browser storage and similar technologies to keep the website functioning, maintain account sessions, preserve order selections, improve security and remember preferences. If optional analytics or advertising technologies are added, we will provide any notice or choice required by applicable law.

We also collect anonymous page-view counts and website loading measurements on our public pages to monitor website operation. These measurements use no cookies or persistent visitor identifiers and do not include submitted gift details, email addresses, URL query strings or referrers. We respect browser Do Not Track and Global Privacy Control signals. Page-view counts do not identify unique visitors.

7. Retention

We retain order, transaction and support records for as long as reasonably necessary to fulfill orders, provide later prepaid releases, maintain the Tasting Room, resolve disputes and satisfy tax, accounting and legal requirements. Personalization materials are retained only as long as reasonably needed to create, reproduce, support and archive the purchased experience, unless a longer period is requested or required. We may retain deidentified information that no longer identifies an individual.

8. Your choices and privacy rights

You may ask to access, correct or delete personal information, or object to certain uses, by emailing info@brandcraftcoffee.com with “Privacy Request” in the subject line. We may need to verify your identity and may retain information where required for completed transactions, fraud prevention, legal claims, accounting or other lawful purposes. Depending on where you live, additional rights may apply.

9. Security

We use reasonable administrative, technical and organizational safeguards designed to protect personal information. No website, transmission or storage system can be guaranteed completely secure. Please use a unique password and contact us promptly if you believe an account or order has been compromised.

10. Children

BrandCraft is intended for adult purchasers and is not directed to children under 13. A parent or legal guardian must authorize the submission of a minor’s photo or personal information. If we learn that information was submitted without appropriate authorization, we will take reasonable steps to remove it.

11. Changes to this policy

We may update this Privacy Policy as our services or legal obligations change. The date above identifies the current version. Material changes will apply prospectively and will be communicated when required by law.

12. Contact us

Questions or requests may be sent to info@brandcraftcoffee.com. See our Contact & Support page for order-support instructions.

Shopping experience measurements

We use short-lived random identifiers in your browser’s session storage to understand visits and steps such as saving personalization and continuing to secure checkout. We record broad traffic-source and screen-size categories, without names, email addresses, photos, answers or full referring URLs in these measurements. Internal order references allow us to compare those steps with verified payments. These measurements respect Do Not Track and Global Privacy Control signals.

Website usage recordings

We use Inspectlet to understand how visitors use our public website through session recordings and heatmaps. This helps us identify confusing steps and improve the shopping experience. Form fields and upload previews are masked, and private gift-access pages are excluded from our storefront recordings. Tracking respects browser Do Not Track and Global Privacy Control signals. For information about Inspectlet’s handling of this data, see Inspectlet’s Privacy Policy.